Marketing Executive
We’re looking for a dynamic Marketing Executive to drive brand growth, execute campaigns, and engage customers with innovative strategies. Apply now and take your career to the next level!
Key Responsibilities:
- Digital Marketing Strategy & Execution:
- Develop, implement, and manage multi-channel digital marketing campaigns to promote Maya Home Textile products.
- Manage and optimize marketing activities across Google Ads, Facebook Ads, Instagram, Pinterest, TikTok, and email marketing platforms.
- Conduct SEO strategies to improve website ranking, organic traffic, and conversion rates.
- Content Creation & Social Media Management:
- Create engaging content (graphics, videos, blogs, product descriptions) for the website and social media platforms.
- Manage the company’s social media accounts, scheduling posts, running paid promotions, and increasing follower engagement.
- Coordinate with graphic designers and photographers to ensure product visuals align with brand identity.
- Market Research & Analysis:
- Conduct competitor analysis to identify market trends and customer preferences.
- Analyze key metrics (website traffic, conversion rates, ROI) and prepare reports to guide marketing decisions.
- Monitor customer feedback and reviews to enhance products and customer experience.
- Campaign Management:
- Plan and execute seasonal sales campaigns, product launches, influencer collaborations, and special promotions.
- Manage the email marketing strategy, including newsletters, promotional offers, and abandoned cart recovery campaigns.
- Budget & Performance Management:
- Manage the marketing budget efficiently, ensuring maximum return on investment.
- Track and evaluate the effectiveness of each campaign and suggest improvements based on performance data.
Person specification:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum 2+ years of experience in digital marketing, preferably in e-commerce or retail sectors.
- Proficient in using Google Analytics, Google Ads, Facebook Business Manager, SEO tools, and email marketing platforms.
- Strong understanding of social media trends, online customer behavior, and e-commerce platforms (Shopify, WooCommerce, etc.).
- Excellent written and verbal communication skills.
- Creative, detail-oriented, and able to manage multiple tasks in a fast-paced environment.
- Knowledge of graphic design tools (Canva, Photoshop) is a plus.
Employment type : Fulltime / permanent
Per hour rate : £18.75
Hours per week : 40
Gross annual pay : £39,000.00